Directory Writing Workshops

 Writers Workshop: The Art of Publicity

Dancing Word Writers Workshop

with Rebeca Seitz

July 28, 2006

Hosted by: Anne McDonald

Dancing Word Interviewer

*This chat has been edited for clarity.

Anne McDonald: I'll open up in prayer, go over protocol and then introduce our guest.

Lord, thank You for a wonderful week. Thank You that Rebeca was able to get her book finished. Thanks also for keeping us all safe. Please be with us tonight. Guard and guide our conversations. May we be a blessing to You and to each other. In Jesus' name, Amen.

Protocol reminder: when the floor is open to questions, please type ? for questions, ! for comments and wait to be called on in turn. When you post your question, comment, please type ga. For those new to the chat room... “ga” means go ahead and keeps us from stepping on each other's toes.

Anne McDonald: Tonight, I'm blessed to introduce publicist Rebeca Seitz. Rebeca, welcome.

Rebeca Seitz: Thanks, Annie! Thrilled to be here.

Anne McDonald: Could you give us a bit of your background and then I'll open the floor to questions.

Rebeca Seitz: Sure! I'm the former publicist for WestBow Press, the fiction division of Thomas Nelson Publishers, the #1 Christian publishing house in the world. (Which, thankfully, I didn't know when I went to the job interview).

I left Thomas Nelson in May 2005 to form Glass Road PR - the only publicity firm in the country dedicated solely to representing novelists writing from a Christian worldview.

Today, we represent about fifty titles from nearly every major publishing house and have a staff of three publicists besides me.

Caracp: What should an unpublished author do to help develop a brand? Is it necessary to even have a brand that early in the process?

Rebeca Seitz

Congratulations to

Andrew Salmon

for winning

a copy of Fiction 101

for a box of

20 different CBA books